Luo answers “Where's my order?” and the rest of your DMs, reorders stock before it runs out, and keeps your ads and product pages fresh. You just approve. No new team, no ten more apps.
Running a store means a hundred small jobs nobody else is going to do. Here's what merchants hand to Luo.
“It's half your inbox, and every single one means looking up an order and a tracking link.”
Luo answers these on its own — it checks the order and tracking in Shopify and replies with the real status, in your voice, on email, Instagram, and WhatsApp. Only the tricky cases land on your desk.
“It's 10pm and you're still answering Instagram DMs.”
Luo drafts the replies for you — Instagram, WhatsApp, email — in your voice, with the customer's whole history in front of it. You read, tap approve, done.
“You found out it was gone — from a customer.”
Luo watches your stock and how fast things sell, and has the reorder drafted before you run dry. Nothing sends until you say so.
“Ads got more expensive and you have no idea why.”
Luo looks across your ads, store, and email, tells you what changed in plain words, and suggests where to move the budget. One tap to apply.
“They haven't been touched since launch.”
Luo rewrites tired product copy and fills in the SEO gaps in the background. You review before anything goes live.
“Right now it takes five tabs to remember who ordered what.”
Luo puts every order, DM, and note about a customer on one card — Shopify, email, and Instagram together.
“Returns eat an hour of your day.”
Luo sets up a simple returns desk that works the way you already handle them — and clears the easy cases on its own.
If it's on your plate, it's something you can hand to Luo — in plain words, no setup wizards, no workflow builders.
Three steps. The first one takes minutes, and the other two are just talking.
Shopify, Instagram, WhatsApp, email, your ad accounts. It takes a few minutes and no developer.
In plain words, like you'd tell a friend. "Keep my best-sellers in stock." "Answer DMs the way I would." "Tell me why sales dipped."
Luo shows you every reply, reorder, and ad before it goes out. Nothing happens without your OK — you stay in charge, it does the legwork.
“We used Luo to build a highly customizable system shaped entirely around how we work — flexible, fast to adapt, and exactly what we needed. But the real difference was the team behind it: responsive, sharp, and genuinely invested in getting it right. KARAAT <3 Luo.”
Julia Hakanpää
CEO & Founder, KARAAT Jewelry
Julia sells diamond jewelry on Shopify, with showrooms in Helsinki and Stockholm. She used to run the business from Google Sheets and a handful of apps that didn't talk to each other. Now every customer, order, and Instagram conversation lives in one place — built by Luo around how her team actually works.
Read the full story →Ask about stock, customers, or ads the way you'd ask a colleague — from the Luo app or straight from Slack. Luo answers with what's going on and what it suggests, and waits for your OK.
@Luo is anything about to run out of stock?
3 products are running low.
@Luo is anyone still waiting on a reply from us?
4 customers are waiting.
@Luo our ads got expensive this week — what happened?
Your Instagram ads are wearing out.
Approve with a word. Luo does the rest.
An AI helper for your whole store. It connects to the apps you already use, takes over the repetitive work — customer replies, reorders, ad copy, reports — and checks with you before anything goes out.
Yes. You can sign up and connect your store for free, and see what Luo can do for you before paying anything.
No. You describe what you need the way you'd tell a friend. Luo takes it from there.
Connecting your store and apps takes a few minutes. Most merchants have Luo doing something useful for them the same day.
Nothing goes out without your approval — no email, no reorder, no ad. You see exactly what Luo wants to do and OK it (or change it) first.
No — it's built for stores where one person wears every hat. Luo starts with whatever is eating the most of your time and grows from there.
No. Luo plugs into what you already run — Shopify, Klaviyo, Instagram, WhatsApp, your ad accounts — and works with them. No migration, nothing to rip out.
Your data stays yours. Luo reads from and writes back to the tools you already use — your store, your customer list, and your knowledge stay under your control.
